TAA is very good but ignores basic rule of journalism:
More pictures, less words
Bigger headlines, shorter stories
More emotion, less fact
Facts are vital as in the hush crimes part but as Rockwell said and he knew for certain coming from an advertising background, people respond to emotion. So this should be taken on board.
Make TAA more like a, how you say, tabloid newspaper?
Simplest language possible
Never assume the reader knows what the authors/writers/activists know
Keep it Simple Stupid. Another American saying!
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