'White privilege' was ubiquitous in leftist media by 2013. The concept is intellectually incoherent, it's simply used as a way to argue without arguing that whites earn nothing and are given everything. All at the expensive of non-whites and women.
In this article, the hard work and careful thinking that goes into starting a busines - yep, it's "white privilege." That doesn't even make sense. As most of the time, the writer using the term is a jew, and as all the time, the article is an attack on white men.