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September 25th, 2015 | #1 |
Diversity = White Genocide
Join Date: Dec 2013
Location: Doom Fort II
Posts: 2,800
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Netflix strikes again: Fall TV ratings are off to a disappointing start
Are viewers simply waiting for a new must-watch TV drama a’la Breaking Bad or Scandal to capture their attention? Or, are viewers simply leaving traditional TV viewing behind in favor of on-demand streaming a’la Netflix?
Whatever the reason, the 2015 fall TV season is off to a disappointing start. According to a report from AdAge, every single network drama that aired on Tuesday night experienced a double-digit decline in ratings. And aside from a decent showing from The Muppets, the report relays that there have been few bright spots to the start of this year’s fall TV lineup. As was the case Monday night, some of broadcast’s most reliable franchises were down versus their year-ago numbers. “The Voice” was off 17% with a 3.4 rating while “NCIS” notched its lowest premiere rating with a 3.6 adults 25-to-54 rating. Reversing the trend, ABC’s “Fresh Off the Boat” actually improved two-tenths of a point from its year-ago time slot debut; season-to-date, the family comedy is the only broadcast show to enjoy year-to-year growth. All told, cumulative viewership during “Premiere Week”, as it’s called, is down 8% compared to the same period a year-ago. More worrisome for TV networks is that viewership from the highly sought-after 18-24 demographic is down 20% year over year, with male viewership within that demographic falling by 24%. http://news.yahoo.com/netflix-strike...013042769.html |
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media, netflix, ratings, television |
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